Industry News
Unlock Your Video Ad Content Success: Insider Advice
Creating compelling video ad content for social media advertising can be daunting, but it doesn’t have to be! This article will discuss essential tips to consider when creating video content for your social media campaigns. From understanding the different types of ads available to best practices in crafting compelling stories, … Read more
Why Email Marketing Is Essential for eCommerce
If you are an eCommerce business, you might have Google and social media ads already running. But some companies are wondering if email marketing is worth it. The answer is easy – YES, email marketing should be a part of your overall digital marketing strategy. Today we will discuss why … Read more
7 Mistakes eCommerce Stores Make
You have a product idea you want to sell. You’ve figured out how to get it produced and launch your eCommerce store! Many young entrepreneurs take this path nowadays, and it’s never been easier to set up an eCommerce store, list products, and start selling! But there is so much … Read more
What Is The Apple IOS Update?
Apple launched new privacy conditions last summer with its IOS 14 software update. For everyone else, this was no big deal … but for us marketers, we slightly went into meltdown mode ? Let’s be honest, this was mainly a middle finger from Apple to Facebook, but further updates have … Read more
Marketing Acronyms and Terms You Need To Know
There are a lot of different marketing acronyms and terms within the industry, and sometimes we marketers forget that our clients may not know or understand what some of these terms mean! I am guilty of this, writing reports or emails using these terms without thinking first about explaining what … Read more
Social Media Content Ideas For Businesses
Coming up with social media content can be daunting. But we have a few simple ideas to help you get started! Carousel Posts Carousel posts and ads are my second favourite method, next to videos ?. Research from Social Insider shows that carousels achieve an average engagement rate of 1.92%, … Read more
How To Manage Your Social Media Content & Save Time!!
Content – a word that can strike fear into any business owner’s heart! I often hear it – “I don’t have the time, I don’t have the manpower, I don’t have that creative flare, I am not a social media expert, I have no clue!” Trust me, as a business … Read more
Facebook & Instagram: How To Set Up Business Manager
Facebook & Instagram are the leading platforms when it comes to advertising on social media. But knowing how to properly set up a Business Manager is one of the most important steps because if you get this wrong it can create a headache for you and your business! What is … Read more