For female-founded e-commerce brands
A marketing department you can actually trust
Whether your agency isn't delivering, your team's stretched too thin, or your current setup has hit a ceiling. We become your marketing department. Embedded in your business, not outside it.
Trusted partners
Everything your brand needs to grow
Ads that actually look like your brand
Creative built around your brand, not pulled from a template library. We handle strategy, design, copy, and reporting across Meta, TikTok, and Pinterest. Every campaign is monitored daily.
See our ad work
Emails that drive revenue, not just opens
Flows and campaigns written in your voice, built in Klaviyo. Automated revenue while you sleep, segmented sends that actually convert, and attribution you can see in plain English.
Scroll any email to see the full design.
See our email workTrusted by brands like yours
How we're different
The people you meet are the people running your campaigns
| Typical Agency |  | |
|---|---|---|
| Contracts | 6–12 month lock-ins | Month-to-month. No lock-ins. |
| Communication | Monthly reports, ticket systems | Slack channel from day one. |
| Strategy | You brief, they execute | We lead strategy. You approve. |
| Your team | External vendor. Works in a silo. | Embedded in your team. |
| Experience | Junior ad managers | 10+ years. Senior-led. |
| Focus | Generalists. Jack of all trades. | E-commerce specialists. |
| Revisions | Charged per round | Unlimited. No extra cost. |
What we do
We manage your marketing from ad click to repeat purchase
Three services that work together as one system. Managed by the same two people, every single day.
Social Media Advertising
Meta (Facebook + Instagram), TikTok, and Pinterest ads. Built, managed, and optimised daily. Audience building, campaign structure, creative direction, and ongoing testing. We're in your ad accounts every day, not once a week.
Learn moreEmail Marketing
Klaviyo flows and campaigns: welcome series, abandoned cart, post-purchase, win-back. Everything designed to nurture and convert, not spam. The system that turns one-time buyers into repeat customers.
Learn moreShopify Optimisation
Product pages, landing pages, checkout flow, and conversion tracking. We find where you're losing sales and fix it, so more of your ad spend turns into revenue.
Learn moreHow it works
What happens when you work with us
Three phases. You'll know exactly what's happening at every stage.
Strategy
We audit your ads, email, and site. You get a plain-English report showing where money is leaking, plus a clear 90-day plan.
System
We rebuild your ads and email as one joined-up system. Ads bring in the right people, email nurtures them, your site converts them. Everything working together.
Support
Daily management, A/B testing, direct Slack access, and monthly calls. We're in your accounts every day, bringing ideas without being asked.
Don't take our word for it
Hear it from the brands we work with
"You really feel like she cares. You don't get that with other marketing services. Believe me, I've tried them."
"Madison genuinely feels like another member of staff, constantly coming up with creative and fresh ideas."
Meet the team
Two people. That's it.
At most agencies, the person who sold you isn't the person doing the work. Here, the people you meet on day one are the people running your campaigns on day 100. No account managers. No juniors. No middle layer. Learn more about us
Madison
Social Media Advertising
10+ years running social ads, from big agencies to building Mad Social. She's the person on your discovery call and the person running your campaigns. Meta, TikTok, Pinterest. Same person, start to finish.
Peter
Email Marketing
Handles your Klaviyo flows, campaigns, and segmentation. He's client-facing too, so you'll talk to him directly about your email strategy. No middleman, no handoffs.
Fill out a short form. Your goals, your challenges. Takes 2 minutes.
30 minutes with Madison. We talk about what's working, what's not. No pitch, just an honest conversation.
A 90-day plan with priorities, timelines, and metrics you can actually understand.