Shopify Optimisation
Your Shopify store is leaving money on the table
We audit your entire Shopify store. Product pages, checkout flow, and post-purchase experience. Then we fix the gaps costing you sales.
The problem
Great ads mean nothing if your store doesn't convert
You're driving traffic. You might even have decent ads and a growing email list. But somewhere on your Shopify store, people are dropping off, and you can't figure out where.
Traffic but no conversions
People visit your site but don't buy. Your product pages aren't converting, your checkout has friction, or there's a disconnect between what your ads promise and what the landing page delivers.
Channels working in silos
Your ads, email, and website all tell slightly different stories. There's no joined-up journey, so customers get confused. And confused customers don't buy.
Spending more but earning less
You keep increasing ad spend hoping it'll fix things, but the problem isn't traffic. It's what happens after the click. You're paying to fill a leaky bucket.
Our approach
Find the gaps. Fix the leaks. Grow the revenue.
We look at the entire customer journey and find where people are dropping off. Where is money being left on the table? What would happen if we fixed that one page, that one step, that one disconnect?
This is where small changes create big results. A better landing page. A smoother checkout. A smarter upsell. It all adds up, and it means more revenue from the traffic you're already paying for.
Shopify optimisation is included with all ongoing partnerships, or available as a one-off project. Either way, you get a clear audit with specific recommendations you can actually act on.
- Full audit before we change anything
- Data-driven recommendations, not guesswork
- Ads, email, and site working as one system
- Ongoing testing and iteration
What's included
A complete Shopify store audit and optimisation plan
Better together
Shopify optimisation makes everything else work harder
Ads drive traffic. Email builds relationships. But your Shopify store is where the sale actually happens. When all three are aligned, every pound you spend goes further.
Social Advertising
Social ads bring in the right people. A well-optimised Shopify store makes sure they convert, so your ad spend actually pays off.
Learn more →Email Marketing
Not everyone buys on the first visit. Email nurtures those visitors until they're ready, then sends them back to a store that converts.
Learn more →Common questions
Shopify optimisation FAQs
What exactly is Shopify optimisation?
It's the process of auditing and improving your Shopify store to convert more visitors into buyers. We look at your product pages, collection pages, checkout flow, and post-purchase experience, then fix the friction that's costing you sales.
Do you redesign my whole store?
Not usually. We audit your existing Shopify store, identify what's causing drop-offs, and make targeted recommendations. Sometimes it's a better product page layout. Sometimes it's fixing the checkout flow. Small, specific changes that have the biggest impact.
Is this included with other services or separate?
Shopify optimisation is included with all ongoing partnerships. It's part of how we make ads and email work harder. It's also available as a standalone one-off project if you just need the audit and recommendations.
How do you measure results?
Conversion rate, revenue per visitor, checkout completion rate, and average order value. We track these before and after changes so you can see exactly what improved.
Do you work with platforms other than Shopify?
Shopify is our primary focus because most of our clients use it. If you're on another platform, get in touch. We may still be able to help depending on the setup.
How long does a Shopify audit take?
A full audit typically takes 1–2 weeks. You'll receive a clear document with findings and prioritised recommendations. Not a 50-page report you'll never read.
Ready?
Let's find where you're losing sales
Book a free discovery call. We'll talk through your current setup and identify where the biggest opportunities are hiding.